We write business plans for US and Canadian immigration, and help entrepreneurs grow and raise capital.


Generalist or Specialist: Who Should Write Your Immigration Business Plans?

When it comes to preparing immigration business plans or visa business plans, making the right choice between a generalist and a specialist can significantly impact the success of your visa application.

A generalist is an individual or firm that possesses a broad knowledge base. They often have a broad understanding of various subjects or industries but may not have in-depth expertise in any specific area. On the other hand, a specialist is an individual or firm who has focused their knowledge and skills on a specific field or industry. They have deep expertise and experience in a particular area, allowing them to provide specialized insights, guidance, and solutions.

While generalists may possess a broad knowledge base, it's important to consider the advantages of hiring a specialist or specialized firm that has in-depth expertise and experience in the field of immigration business planning. Read more to learn about the benefits of working with a specialist and how to make an informed decision when selecting a professional to write your visa business plan for your E2, L1A, EB5, and EB2/NIW petition.

Specialized Knowledge and Understanding: Immigration business planning requires a comprehensive understanding of both the immigration law and the operational aspects of a business. A specialist in immigration business plans possesses in-depth knowledge of the specific requirements and criteria set by immigration authorities. They are well-versed in the legal intricacies, industry-specific nuances, and evidentiary standards necessary to create a compelling plan that aligns with immigration regulations and expectations. At the same time, a specialist in immigration business plans must have a solid business background and a thorough understanding of areas such as accounting, finance, project management, human resources (HR), marketing, international business, and organizational behavior.

Tailored Approach: Every immigration case is unique, and a specialist understands the importance of tailoring the business plan to your specific circumstances and visa. They take the time to analyze your business model, industry, and personal qualifications to develop a customized plan that effectively showcases the strengths and viability of your venture. By focusing on your individual situation, a specialist can maximize the impact of your visa business plan and increase your chances of a successful immigration application.

Clear Presentation of Complex Concepts: Writing an immigration business plan involves presenting complex concepts in a clear and concise manner. A specialist in immigration business plans has the expertise to transform technical and industry-specific jargon into a well-structured, reader-friendly document. They can effectively communicate your business's unique value proposition, financial projections, market analysis, and other crucial details, ensuring that the plan is comprehensible to immigration officers who may not have expertise in your field.

Compliance with Immigration Regulations: Immigration business plans must adhere to the specific guidelines and requirements set by immigration authorities. A specialist is up-to-date with the latest regulatory changes, ensuring your plan meets all necessary criteria. They understand the evidentiary standards and know how to present information in a manner that satisfies immigration officers' expectations, reducing the risk of errors or omissions that could lead to application denials or delays.

Comprehensive Support and Guidance: Working with a specialist goes beyond just writing a business plan. For example, at Visa Business Plans, we support our clients throughout the entire business planning process. From identifying flaws in a business model to addressing any concerns or queries raised by immigration authorities in tandem with clients’ legal counsels, we guide our customers at every step of the way while following a proprietary quality assurance process that focuses on visa approvals.

Choosing between a generalist and a specialist to write your visa business plan can have a significant impact on the outcome of your application. By hiring a specialist in immigration business plans, you can enhance the strength and effectiveness of your application, increasing the likelihood of a positive outcome and paving the way for your immigration success.


If you are looking for any of the following, we can help you!

Visa Business Plans

Investor Visas Business Plans

Immigration Business Plans

E2 Business Plans

L1A Business Plans

EB5 Business Plans

EB2/NIW Visa Business Plans

Business Plan for Investor

Business Plans for Immigration

Business Plan for Visa Application


Visa Business Plans is led by Marco Scanu, a certified coach from the University of Miami with a globally-based practice coaching Fortune 1000 company executives, entrepreneurs, as well as professionals in four different continents. Mr. Scanu advises clients on turnaround strategies and crisis management.

Mr. Scanu received a bachelor’s degree in Business Administration (Cum Laude) from the University of Florida and an MBA in Management from Bocconi University in Milan, Italy. Mr. Scanu was also a Visiting Scholar at Michigan State University under the prestigious H. Humphrey Fellowship (Fulbright program) with a focus on Entrepreneurship, Venture Capital, and high-growth enterprises.

At present, Mr. Scanu is the managing partner and CEO at Visa Business Plans, a Miami-based boutique consulting firm providing attorneys and investors with business planning services in the areas of U.S. and Canadian immigration, SBA loans, and others.