We write business plans for US and Canadian immigration, and help entrepreneurs grow and raise capital.

Visa Officers Are Looking You Up. What Will They Find? - Why Your Website Matters More Than You Think in a Visa Petition

Visa Officers Are Looking You Up. What Will They Find? - Why Your Website Matters More Than You Think in a Visa Petition

The U.S. government has made it clear: they will look you up online.

If you’re applying for a visa—whether E-2, L-1A, EB-5, or EB-1C—there’s a high chance visa officers are reviewing your digital footprint to validate your claims. In fact, this isn’t speculation. The U.S. Department of Homeland Security has openly stated that it reviews publicly available online content to help assess visa applications.

So here’s the real question: if they’re going to look you up, don’t you want to control the narrative?

Your Website Tells a Story, Whether You Mean It To or Not

When officers visit your website, they’re not just skimming for a logo or contact info. They’re forming an opinion. Does the business look legitimate? Does it reflect the investment, leadership, or scope described in the petition?

If your website is vague, inconsistent, or poorly executed, it can raise doubts. If it contradicts your business plan or fails to reflect your actual operations in the U.S., it can hurt your case, sometimes more than you realize.

But when done right, a website can do something powerful: reinforce your credibility.

A Strategic Website Does More Than Look Good

Your website doesn’t need to be flashy. It needs to be strategic. A well-crafted website helps:

  • Show that your business is real and active in the U.S.

  • Align your online presence with your immigration strategy and petition

  • Communicate your services, structure, and goals with clarity

  • Reflect the scale, professionalism, and intentions of your business

  • Provide consistency between your business plan, financials, and public-facing brand

Over the years, we’ve seen how a thoughtfully built website—one that aligns with the business model and visa strategy—can help reinforce the strength of a petition. Applicants who treat their website as part of their overall credibility strategy are often better positioned to avoid unnecessary scrutiny.

Don’t Let a Weak Website Undermine a Strong Case

Think of it this way: your business plan explains your business in detail.
Your website shows whether that story holds up in the real world.

The two need to match.

If you need help creating a professional, visa-aligned website, we’re happy to connect you with one of our trusted referral partners who understands the specific needs of business visa applicants.

At Visa Business Plans, our job is to make every case stronger. Our clients can expect us to identify areas that may raise concerns and make suggestions that improve credibility, alignment, and clarity—because a stronger case leads to better outcomes.

Contact us today to get started


The information provided in this blog is intended solely for informational purposes. While we strive to offer accurate and up-to-date content, it should not be considered legal advice. Immigration laws and regulations are subject to change, and individual circumstances can vary widely. For personalized guidance and legal advice regarding your specific immigration situation, we strongly recommend consulting with a qualified immigration attorney who can provide you with tailored assistance and ensure compliance with current laws and regulations.


Visa Business Plans is led by Marco Scanu, a certified coach from the University of Miami with a globally-based practice coaching Fortune 1000 company executives, entrepreneurs, as well as professionals in four different continents. Mr. Scanu advises clients on turnaround strategies and crisis management.

Mr. Scanu received a bachelor’s degree in Business Administration (Cum Laude) from the University of Florida and an MBA in Management from Bocconi University in Milan, Italy. Mr. Scanu was also a Visiting Scholar at Michigan State University under the prestigious H. Humphrey Fellowship (Fulbright program) with a focus on Entrepreneurship, Venture Capital, and high-growth enterprises.

At present, Mr. Scanu is the managing partner and CEO at Visa Business Plans, a Miami-based boutique consulting firm providing attorneys and investors with business planning services in the areas of U.S. and Canadian immigration, SBA loans, and others.


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